MarkNtel Advisors recently published a detailed industry analysis of the Southeast Asia Data Analytics and Business Intelligence Market. The report covers growth trends, geographical marketing strategies, challenges, opportunities, and drivers influencing the market.
Insights and Analysis of the Southeast Asia Data Analytics and Business Intelligence Market (2023-2028)
The Southeast Asia Data Analytics and Business Intelligence market is projected to grow at a CAGR of around 7.25% during the forecast period, i.e., 2023-28.
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What is driving the Southeast Asia Data Analytics and Business Intelligence Market?
Growing E-commerce Platform in the Region to Amplify the Market – Individuals in the Southeast Asian region are gradually inclining towards e-commerce platforms to make purchases of the necessary commodities owing to the rise in net disposable income. Consumers are spending quality time on e-commerce websites like Lazada, Shoppee, etc., surfing about the goods the companies are offering, generating a lot of data concerning consumer behavior. Owing to this, it becomes necessary for e-commerce companies to opt for data analytics and business intelligence services to gain valuable business insights & help the organizations make informed decisions about marketing strategies, inventory management, pricing, and other pivotal areas of their operations. According to the organization ‘web retailer’ in 2022, the e-commerce platform Shoppe recorded yearly traffic of around 342.8 million users.
The significant adoption of e-commerce platforms by individuals owing to the advantages like flexibility, availability of global brands, etc., it offers over traditional shopping methods is enhancing the growth of the e-commerce platforms in the region. The evolution & expansion of e-commerce platforms in Southeast Asian countries is further propagating the use of these services to gain a competitive advantage over other players in the market & expand their consumer base by providing end-users with the products of their choice. Thus, the application of these services to make informed decisions about consumer purchases is driving the market in the ensuing years.
What segments define the Southeast Asia Data Analytics and Business Intelligence Market from 2023 to 2028? How do these segments contribute to market dynamics and growth?
By Component
(Data Analytics [Software, Hardware, Service], Business Intelligence [Solutions], Services [Consulting, Integration Deployment, Support Maintenance]),
By Application
(Data Analytics [Data Discovery & Visualization, Advanced Analytics, Others], Business Intelligence [Customer Analytics, Supply Chain Analytics, Marketing Analytics, Pricing Analytics, Financial Performance & Strategy Management, Others]),
By Deployment
(On-Premise, Cloud),
By Enterprise Size
(Small & Medium, Large),
By Industry Vertical
(Healthcare, E-Commerce & Retail, IT & Telecom, BFSI, Hospitality, Others),
By Country
(Philippines, Singapore, Indonesia, Malaysia, Thailand, Vietnam, Rest of South East Asia)
By Country
(Philippines, Singapore, Indonesia, Malaysia, Thailand, Vietnam, Rest of South East Asia)
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Who are the leading key players shaping the Southeast Asia Data Analytics and Business Intelligence Market landscape?
Data Analytics [Altair Engineering Inc., Microsoft Corporation, Alteryx Inc., IBM Corporation, Sisense Inc., SAP SE, FICO, Oracle Corporation, Salesforce Inc., Equifax Inc., TransUnion, Zoho Corporation Pvt. Ltd., Mu Sigma, OlikTech International AB]
Business Intelligence [IBM Corporation, Oracle Corporation, Microsoft Corporation, SAP, Amazon Web Services, Salesforce Inc., TIBCO Software, Qlik, Board International, Infor, Dundas Data Visualization Inc., dotData, Amlgo Labs, vPhrase, TARGIT]
Questions Addressed in this Study
1.What factors are driving the Southeast Asia Data Analytics and Business Intelligence Market growth?
2.How is the Southeast Asia Data Analytics and Business Intelligence Market expected to grow over the next five years?
3.What are the key insights into the current trends in the Southeast Asia Data Analytics and Business Intelligence Market?
4.What is the current size of the Southeast Asia Data Analytics and Business Intelligence Market, and how is it projected to change in the future?
6.What is the future outlook for the Southeast Asia Data Analytics and Business Intelligence Market in terms of technological advancements and market expansion?
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