The biscuit market, a significant segment within the global snack industry, has witnessed substantial growth and evolution over the years. In 2023, the biscuit market reached a value of USD 29.2 billion, reflecting its widespread popularity and consumer demand worldwide. It is estimated that the market will continue to grow at a compound annual growth rate (CAGR) of 6.50% during the period from 2024 to 2032, reaching a projected value of USD 51.47 billion by 2032. This article provides an overview of the biscuit market, including its history, production processes, key players, and market dynamics.

History

Biscuits, commonly referred to as cookies in some regions, have a rich culinary history dating back centuries. Originating from ancient civilizations such as the Egyptians and Romans, biscuits have evolved from simple bread-like creations to a diverse range of sweet and savory snacks enjoyed by people of all ages worldwide. The industrial revolution in the 19th century facilitated mass production and distribution of biscuits, leading to their widespread availability and consumption.

Production Processes

Biscuit production involves a series of intricate processes aimed at creating a wide variety of shapes, flavors, and textures to cater to diverse consumer preferences. The primary ingredients used in biscuit manufacturing include flour, sugar, fat, and leavening agents, along with flavorings, additives, and inclusions such as chocolate chips, nuts, or fruit pieces.

The production process typically includes mixing, forming, baking, and packaging stages, each of which requires precision and expertise to ensure product consistency and quality. Modern biscuit manufacturing facilities utilize advanced technology and automation to streamline production, enhance efficiency, and maintain food safety standards.

Key Players

The biscuit market is highly competitive, with numerous multinational corporations and regional players vying for market share. Some of the leading biscuit manufacturers include:

• Mondelez International: Known for brands such as Oreo, Chips Ahoy!, and Ritz, Mondelez International is a global leader in the biscuit industry, offering a diverse portfolio of sweet and savory biscuit products.
• Nestlé: Nestlé’s biscuit brands, including KitKat, Butterfinger, and Toll House, enjoy widespread popularity among consumers worldwide, contributing to the company’s strong presence in the global biscuit market.
• Kellogg Company: Kellogg Company produces a wide range of biscuit brands, including Keebler, Famous Amos, and Cheez-It, catering to various snacking occasions and preferences.
• United Biscuits (pladis): United Biscuits, now part of pladis, offers iconic biscuit brands such as McVitie’s, Digestive, and Hobnobs, with a focus on quality, innovation, and consumer satisfaction.
• Parle Products Pvt. Ltd.: Based in India, Parle Products is one of the largest biscuit manufacturers in the world, known for brands like Parle-G, Monaco, and Hide & Seek, catering to diverse consumer segments with affordable and flavorful products.

Market Dynamics

The biscuit market is influenced by various factors, including changing consumer lifestyles, dietary trends, economic conditions, and innovation in product development and marketing. Biscuits are favored for their convenience, affordability, and versatility, making them a popular choice for snacking, desserts, and accompaniments to beverages.

Key trends shaping the biscuit market include the rising demand for healthier and functional biscuits, such as gluten-free, organic, and fortified products. Manufacturers are also exploring innovative flavors, textures, and packaging formats to attract consumers and differentiate their products in a crowded marketplace.